What is a CPC value?

If you have got work experience with online contextual advertising, you already know, what CPC-abbreviation means. But if you are just starting your online business, this article will explain you the meaning of this word and what it is used for.

So, first of all we’d like to mention, that CPC is for a ‘cost-per-click’ phrase. It is used in contextual advertising in general and when it’s told about Google Adsense in particular. This term shows the cost of each click, made on the website of a webmaster. It also shows the amount of money, paid to the site owner by the publishers.

CPC is a value, which can help counting the estimated revenue from the particular website. You just need to know one more value – CTR (click-through-rate), which shows the percentage between the number of clicks and the number of visitors for the website. The CTR, multiplied with CPC and the general number of hosts show us the estimated earnings of the website owner.

The CPC differs depending on the keywords and topic of the website. For example, some Forex-related contextual advertising block on a financial website will have much bigger CPC value, than the ads block on an entertaining resource with funny videos. This dependence can be easily used by website owners in order to increase their revenues by changing the keywords of their platform.

It’s worth remembering, that the higher CPC brings a higher competition level in the search engines results page for this set of keywords.

Automated bidding vs manual

Bidding is the process of setting the maximum price for one visitor you are ready to pay. Adwords uses it as the main principle of defining the position of an ad.

If you are a publisher, the system gives you an opportunity to choose, whether you’ll set the bid manually or you’ll do it automatically. This article concerns the differences between automated and manual bidding in Adwords.

So, let’s start from the manual price setting. It’s a handy, routine job, which needs you to analyze the bids of your competitors in a certain niche and to modify your bid as often, as it’s possible. Your bid depends on the aim you have – it can be, for example, a second place taking or a third one; or just purchasing some cheap traffic. You can edit your bids for each different keyword, what can be a flexible tool for your business.

The alternative for such an approach is automated bidding. It’s much simpler and easier task, because you delegate the setting a price for one click onto the system. You just need to define, which position you’d like to take, and Adwords will run your campaign automatically.

The functionality of Adwords lets you analyze much. You can learn how the automated bidding was done, what the strategy of a system was and which results have occurred.

Adwords specialists claim that it’s much cheaper to run manual bidding; however, some large campaigns can start with automated one in order to learn the behavior of users and the conversion.

Best CPC keywords, high paid. 2016

 

  1. MESOTHELIOMA LAW FIRM  ($ 179.01)
  2. Donate Car To Charity CALIFORNIA ($130.25)
  3. DONATE CAR FOR TAX CREDIT ($126.65)
  4. DONATE CARS IN MA ($125.58)
  5. DONATE YOUR CAR SACRAMENTO ($118.20)
  6. HOW TO DONATE A CAR IN CALIFORNIA ($111.21)
  7. SELL ANNUITY PAYMENT ($107.46)
  8. DONATE YOUR CAR FOR KIDS ($106.01)
  9. ASBESTOS LAWYERS ($105.84)
  10. CAR INSURANCE QUOTES COLORADO ($100.93)
  11. STRUCTURED ANNUITY SETTLEMENT ($100.8)
  12. ANNUITY SETTLEMENT ($100.72)
  13. NUNAVUT CULTURE ($99.52)
  14. DAYTON FREIGHT LINES ($99.39)
  15. HARDDRIVE DATA RECOVERY SERVICES ($98.59)
  16. DONATE A CAR IN MARYLAND ($98.51)
  17. MOTOR REPLACEMENTS ($98.43)
  18. CHEAP DOMAIN REGISTRATION HOSTING ($98.39)
  19. DONATING A CAR IN MARYLAND ($98.20)
  20. DONATE CARS ILLINOIS ($98.13)
  21. CRIMINAL DEFENSE ATTORNEYS FLORIDA ($98.07)
  22. BEST CRIMINAL LAWYER IN ARIZONA ($97.93)
  23. CAR INSURANCE QUOTES UTAH ($97.92)
  24. LIFE INSURANCE CO LINCOLN ($97.07)
  25. HOLLAND MICHIGAN COLLEGE ($95.74)
  26. ONLINE MOTOR INSURANCE QUOTES ($95.73)
  27. ONLINE COLLEDGES ($95.65)
  28. PAPERPORT PROMOTIONAL CODE ($95.13)
  29. ONLINECLASSES ($95.06)
  30. WORLD TRADE CENTER FOOTAGE ($95.02)
  31. MASSAGE SCHOOL DALLAS TEXAS ($94.90)
  32. PSYCHIC FOR FREE ($94.61)
  33. DONATE OLD CARS TO CHARITY ($94.55)
  34. LOW CREDIT LINE CREDIT CARDS ($94.49)
  35. DALLAS MESOTHELIOMA ATTORNEYS ($94.33)
  36. CAR INSURANCE QUOTES MN ($94.29)
  37. DONATE YOUR CAR FOR MONEY ($94.01)
  38. CHEAP AUTO INSURANCE IN VA ($93.84)
  39. MET AUTO ($93.70)
  40. FORENSICS ONLINE COURSE ($93.51)
  41. HOME PHONE INTERNET BUNDLE ($93.32)
  42. DONATING USED CARS TO CHARITY ($93.17)
  43. PHD IN COUNSELING EDUCATION ($92.99)
  44. NEUSON ($92.89)
  45. CAR INSURANCE QUOTES PA ($92.88)
  46. ROYALTY FREE IMAGES STOCK ($92.76)
  47. CAR INSURANCE IN SOUTH DAKOTA ($92.72)
  48. EMAIL BULK SERVICE ($92.55)
  49. WEBEX COSTS ($92.38)
  50. CHEAP CAR INSURANCE FOR LADIES ($92.23)
  51. CHEAP CAR INSURANCE IN VIRGINIA ($92.03)
  52. REGISTER FREE DOMAINS ($92.03)
  53. BETTER CONFERENCING CALLS ($91.44)
  54. FUTURISTIC ARCHITECTURE ($91.44)
  55. MORTGAGE ADVISER ($91.29)
  56. CAR DONATE ($88.26)
  57. VIRTUAL DATA ROOMS ($83.18)
  58. AUTOMOBILE ACCIDENT ATTORNEY ($76.57)
  59. AUTO ACCIDENT ATTORNEY ($75.64)
  60. CAR ACCIDENT LAWYERS ($75.17)
  61. Online casino (110$)
  62. Casino (100$)
  63. Mobile casino (90$)
  64. Make money online Australia (85$)
  65. Casino reviews (54$)
  66. Live casino (50$)
  67. DUI lawyer (47$)
  68. Hire php developers (46$)
  69. Hire php programmers (38$)
  70. Dwi lawyer (38$)
  71. Criminal lawyer (30$)
  72. Service business software (29$)
  73. Criminal defense lawyer (28$)
  74. Php programmers for hire (28$)
  75. Hire php developer (26$)
  76. Bankruptcy lawyer (23$)
  77. Computer science classes online (23$)
  78. Php programmers (21$)
  79. Seo companies (20$)
  80. Best social media platforms for business (20$)
  81. New social media platforms (20$)
  82. Business finance group (20$)
  83. Social media platforms for business (16$)
  84. Custom WordPress theme designer (16$)
  85. Seo services (16$)
  86. Best Seo company (16$)
  87. Business management software (15$)
  88. Best social media platforms (15$)
  89. Seo company (15$)
  90. Online Christmas cards (14$)
  91. Custom Christmas cards (14$)
  92. Photo Christmas cards (13$)
  93. WordPress themes for designers (13$)
  94. WordPress hosting (13$)
  95. Psd to WordPress (12$)
  96. Social media examiner (12$)
  97. Social media management (12$)
  98. Tech school (12$)
  99. Html email (11$)
  100. Social media platforms (11$)
  101. Christmas cards (11$)
  102. Proud Italian cook (11$)
  103. Psd to html (10$)
  104. Italian cooking school (10$)
  105. WordPress theme designers (10$)
  106. Adobe illustrator classes (10$)
  107. Social media strategies (10$)
  108. Learning adobe illustrator (9$)
  109. Social media tools (9$)
  110. Social media campaigns (9$)